http://dataforbreakfast.com Damn that's some tasty data Mon, 12 May 2008 11:59:18 +0000 http://backend.userland.com/rss092 en For those of you who don't know her... she's kind of a big deal. furniture Videnov pages-from-agency-03-24-08-adweek-molly-white-from-media-department-pictured-at-our-kids-are-born-digital-meeting-march-13th-of-the-s-florida-interactive-mktg-assoc-of-ftl.pdf http://dataforbreakfast.com/?p=388 It’s commonly thought that with the success of sites like MySpace and Facebook, the U.S. is the hub of social networking activity. However, Asia is not only the fastest-growing region for social networking, it is also the largest: By contrast, fewer Latin Americans visit social networking sites, but are much more ... http://dataforbreakfast.com/?p=385 What the comScore data reveal is that MySpace is far more developed as an advertising platform than Facebook – along a variety of dimensions. For example, in September MySpace attracted 68.4 million unique visitors, 2.2 times the 30.6 million that visited Facebook. But, MySpace visitors also consumed 1.4 times more ... http://dataforbreakfast.com/?p=384 Nearly half of teens ages 13 to 18 use instant messaging, according to an AP-AOL study conducted by Knowledge Networks.Three-quarters of adults said they sent more e-mails than instant messages. The ratio was nearly reversed for teens, many of whom liked the distance that IM put between them in some ... http://dataforbreakfast.com/?p=382 Women are better at multitasking than men, according to 60% of respondents of both genders in a Nokia-sponsored study conducted by Illuminas. Only 6% of women believed that men were better at handling multiple tasks simultaneously. More than six in 10 respondents did two or three things while on their mobile phone. ... http://dataforbreakfast.com/?p=381  http://www.nielsenmedia.com/nc/portal/site/Public/menuitem.55dc65b4a7d5adff3f65936147a062a0/?vgnextoid=e7cb07dd40b55110VgnVCM100000ac0a260aRCRD http://dataforbreakfast.com/?p=379 Free, Discount, Cheap and other Value Determinants A couple of weeks ago Sandra, Hitwise analyst in Asia Pacific, wrote a post on what she terms "search value determinants" to consider the language people use when they enter search queries. To follow on her post, this is some similar US data to ... http://dataforbreakfast.com/?p=377 PQ Media projects that worldwide product placement spending on films and TV shows will reach $4.38 billion in 2007, up more than 30% from the 2006 figure of $3.36 billion. When the exposure value of non-paid product placement is factored in, these figures more than double to $9.33 billion in ... http://dataforbreakfast.com/?p=376 Who's to blame for falling music sales? Illegal music downloaders? Internet radio consumers? Britney Spears? Regardless of the cause, the music industry has largely seen declining music sales as a crucible. The theory was that although fewer people bought music, the remaining buyers were true fans, and that digital downloads would ... http://dataforbreakfast.com/?p=374 Advertising.com, Inc., in their Bi-Annual Online VideoStudy, comparing the first half of 2007 with the last half of 2006, reports that 62 percent of survey respondents are viewing video online and are comprised mostly of those ages 35 and older viewing news clips. Analyzed by age group, ... http://dataforbreakfast.com/?p=367